Hits Nepal (P) Ltd., an associate company of nce holdings, was established in January 1996. Hits FM radio station went on air in April of the same year. Today Hits FM 91.2 is a 24 hour running radio station which employs 51 people.

Hits Fm 91.2 which was previously known as Hits Fm 100 is one of the first FM stations to be launched in the Kathmandu Valley. It’s contemporary shows and the airing of music of various liking has generated a huge fan base and following. The shows conducted are voiced in 3 different languages. It has provided platforms and launched various bands that have become very popular. Hits FM conducts manyaward programs.